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A Media Words Blog

Stay ahead in our fast-paced industry with our latest blog posts. Dive into valuable insights, fresh perspectives, and engaging discussions. Discover emerging trends and be part of our dynamic professional community.

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When Big Budgets Don’t Read the Room

Have you noticed it, too? We’re being bombarded by political ads, and it’s not pretty. It’s wall-to-wall negativity — slinging

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Q1 Highlights & Updates

Wow. How is it nearly April? It’s been a busy Q1, which has meant I have ignored the promise of

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Well, Another Year Bites the Dust!

Hope your festive break was a good one! Whether you managed to switch off entirely or found yourself sneaking peeks

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Vorrei un tè alla pesce per favore

 That Time I Ordered Fish Iced Tea Instead of Peach Iced Tea… And Why Logos Are Your Best Friend While

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Quack-ing Up Over Clever Creative!

Last week, the Luv-a-Duck out-of-home campaign stopped me in my tracks. I even drove around the block for a second

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The CPM Trap – Why Cheaper isn’t always better for Video ads

Cheap Thrills, Empty Views: The Hidden Trap of Low-Cost Reach We find that there’s a misconception that more eyes equals

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Get in touch with Elise.

She has curiosity and a lot of experience and believes that to truly solve a problem you need to talk, to discuss and debate it. Pull it apart, then put it back together again.

And you need to do all of these things together.

Conversation, consideration and collaboration.

elise@mediawords.com.au
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