Good Morning
I’ve been considering starting a newsletter for some time now. At the same time, I’m mindful of not wanting to overwhelm your already busy inboxes. I’ve always believed that one of my key roles is to make your professional lives easier. In our fast-paced industry full of smoke and mirrors, you never know when a piece of information might prove invaluable. Even if it’s not immediately applicable, it’s often worth tucking away for future reference.
As we all know, media is inherently personal. Each of us brings our own unique perspective as consumers and professionals. It’s this diversity of experience that makes our field so dynamic and exciting. In my work with partners—be they clients, publishers, or my dedicated team—I’ve found that the most fruitful outcomes arise from conversation, consideration, and collaboration. By sharing our insights, we collectively expand our understanding and capabilities.
I hope this newsletter will spark creative and engaging discussions. It may offer a fresh perspective on a current challenge, shed light on an emerging trend, or remind you of why you fell in love with this industry in the first place.
Your thoughts and opinions are invaluable to me, and I’d love to hear from you. Are there topics you’d like to see covered? Are there industry challenges you’d like to discuss? Do you have insights of your own to share?
Your input will help shape this newsletter into a useful resource for all. In an industry constantly evolving, we’re stronger when we grow together.
Have a great day, Elise.